This presentation presents the issues we confront in deciding how to communicate to the public that COVID-19 vaccine recommendations reflect the state of scientific knowledge.
Résistance aux Vaccins
Avec plus de 90 % des pays faisant état de résistance aux vaccins, l'Organisation Mondiale de la Santé a déclaré en janvier 2019 que la résistance aux vaccins était l'une des dix principales menaces de la santé publique.
Selon l'OMS, la résistance aux vaccins est un "retard dans l'acceptation ou le refus des vaccins malgré la disponibilité des services de vaccination". L'OMS déclare que la lutte contre la résistance aux vaccins nécessite non seulement une compréhension de l'ampleur du problème, mais aussi un diagnostic des causes profondes, des approches sur mesure fondées sur des données probantes pour lutter contre la résistance, ainsi que le suivi et l'évaluation des interventions.
La résistance aux vaccins est un problème permanent dans les pays du tiers monde, et qui s'est récemment aggravé en raison des inquiétudes concernant la sécurité et les effets à long terme. Cette situation dans les pays du tiers monde, associée à l'influence croissante des anti-vaxxers dans les pays développés, a entraîné une augmentation des épidémies de maladies évitables par la vaccination que l'on croyait autrefois essentiellement éradiquées, comme la rougeole, la coqueluche et la diphtérie dans le monde entier.
En outre, avec l'essor de la technologie et des médias sociaux au cours de la dernière décennie, les plateformes en ligne sont devenues un moyen privilégié pour les personnes qui ne veulent pas se faire vacciner de partager des informations erronées sur les vaccins. Une étude a mis en garde un lien significatif entre les messages anti-vaccins publiés sur les médias sociaux et les doutes du public quant à la sécurité des vaccins.
Dans une seconde étude, les auteurs concluent qu'à mesure que les plateformes de médias sociaux gagnent en popularité dans le monde entier, les professionnels de la santé publique sont de plus en plus préoccupés par l'impact de contenu anti-vaccination sur le refus du vaccin. Cela menace encore plus l'adoption de nouveaux vaccins tels que le COVID-19.
Facteurs affectant la resistance aux vaccins
Les professionnels du Changement Social et de Comportement (CSC) ont souvent été chargés de trouver des moyens d'influencer les connaissances, les attitudes et les pratiques en matière de vaccins. Maintenant que les vaccins COVID-19 sont disponibles dans le monde entier, il est urgent de redoubler d'efforts dans le domaine du CSC.
À cette fin, l'OMS a proposé trois facteurs qui jouent un rôle dans la résistance aux vaccins, dont les deux premiers peuvent être traités par le CSC :
- La complaisance : Faible risque perçu de maladies évitables par la vaccination, et la vaccination jugée non nécessaire. D'autres questions de vie/santé sont plus prioritaires.
- La Confiance : Faible niveau de confiance dans les vaccins, dans le système de distribution et des autorités sanitaires
- La commodité : Obstacles liés à l'accessibilité géographique, à la disponibilité, au caractère abordable et à l'acceptabilité des services
Pour répondre à chacun de ces facteurs, les programmes CSC peuvent diffuser des informations correctes de manière claire et simple.
Ce sujet d'actualité
Dans ce thème d’actualité, nous présentons une sélection de recherches, d'outils et d'exemples CSC qui aident à comprendre ledit thème, en particulier en lien avec la récente disponibilité des vaccins COVID-19 et de l'urgence de la vaccination dans le monde.
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Resources
This website, ipc.unicef.org, is part of a global package of tools and resources designed to support FLWs in their immunization work, with a focus on improving their capacity to effectively use IPC to address barriers to immunization uptake and completion.
This article deals with potential issues surrounding the COVID-19 vaccine in low and middle income countries.
Now that the COVID-19 vaccine is becoming available, somewhere between 60 and 90 percent of adults and children must be vaccinated or have antibodies resulting from infection in order to arrive at the safe harbor known as herd immunity, where the whole community is protected.
The authors globally evaluate the effect of social media and online foreign disinformation campaigns on vaccination rates and attitudes towards vaccine safety.
Vaccine hesitancy refers to delay in acceptance or refusal of vaccines despite availability of vaccination services. Vaccine hesitancy is complex and context specific varying across time, place and vaccines. It includes factors such as complacency, convenience and confidence.
This is a report from a meeting held in October 2020 to discuss behavioral considerations relating to vaccine acceptance and uptake.
A recent report by researchers from Northeastern University and elsewhere found that the number of Americans heeding most recommendations has dropped steadily since April. (Mask-wearing, which has increased, was an exception)
This catalog provides tools and information resources to support EU/EEA countries in addressing the challenging issue of vaccine hesitancy.
This guide provides practical evidence-based and peer-reviewed advice for public health program managers and communicators involved with immunization services. It identifies ways to enhance people’s confidence in vaccination and addresses common issues which underlie vaccination hesitancy.
Measuring vaccine hesitancy and its determinants worldwide is important in order to understand the scope of the problem and for the development of evidence-based targeted strategies to reduce hesitancy.
This is part 2 of a 3-part vaccine series covering the potential of vaccines for infectious diseases, the impact of the antivaccination movement, and the promise of vaccines for cancer treatment.
In January 2019, vaccine hesitancy was named 1 of the top 10 threats to global health by the World Health Organization (WHO). According to WHO, addressing vaccine hesitancy requires not just an understanding of the magnitude of the problem, but also a diagnosis of the root causes, tailored evidence-based approaches to addressing hesitancy, and monitoring and evaluating the interventions.
This training module is intended to teach health workers how to encourage clients to have trust in vaccination.
The authors globally evaluate the effect of social media and online foreign disinformation campaigns on vaccination rates and attitudes towards vaccine safety.
These best practices of vaccination campaigns for an entire population have been developed from experiences of polio vaccination campaigns conducted in the Congo, Namibia and Tajikistan.
Research has shown that it is not enough to provide information on vaccines to encourage their uptake. The WHO Technical Advisory Group (TAG) on Behavioural Insights and Sciences for Health has published a report outlining the factors that drive people’s behaviour when it comes to vaccines: an enabling environment, social influences, and motivation.
Even before the COVID-19 crisis, the WHO declared vaccination hesitancy one of the Top 10 threats to global health in 2019.
This site serves as a collection of resources from around the world that can be used to gain further information about vaccines and their recommended usage.
This study reports that there is growing evidence of vaccine delays or refusals due to a lack of trust in the importance, safety, or effectiveness of vaccines, alongside persisting access issues. Although immunization coverage is reported administratively across the world, no similarly robust monitoring system exists for vaccine confidence. In this study, vaccine confidence was mapped across 149 countries between 2015 and 2019.
This study compares Australian government vaccination campaigns from two very different time periods, the early nineteenth century (1803–24) and the early twenty-first (2016).
The SAGE Working Group on Vaccine Hesitancy developed a vaccine hesitancy measure, the Vaccine Hesitancy Scale (VHS). This scale has the potential to aid in the advancement of research and immunization policy but has not yet been psychometrically evaluated.
In efforts to reduce infections by COVID-19, effective vaccines will only contribute to herd immunity if people accept them and follow the correct vaccination course. The take-up rate is a crucial variable to consider in the quest to achieve herd immunity.
This informational guide presents six strategies for immunization coordinators to build vaccine confidence within their health system or clinic.
This toolkit provides long-term care facility (LTCF) administrators and clinical leadership with information and resources to help build vaccine confidence among healthcare personnel (HCP) and residents.
This report, which was developed in consultation with leading experts in social and behavioral sciences and public health, outlines evidence-informed communication strategies in support of national COVID-19 vaccine distribution efforts across federal agencies and their state and local partners.
This toolbox offers close to 200 resources on vaccination, which the user can sort by language, country, and type of tool.
These infographics from the World Health Organization address the importance of continuing to obtain regular immunizations during the time of COVID-19. These are part of a series of infographics from WHO which can be found on the same page.
Vaccine hesitancy has increased worldwide with a subsequent decreasing of vaccination rates and outbreaks of vaccine-preventable diseases (i.e. measles, poliomyelitis and pertussis) in several developed countries, including Italy.
This is a description of a public campaign to encourage Americans to maintain protective practices and, eventually, to be vaccinated for COVID-19.
Journalists play a vital role in informing the public on science, specifically vaccine, developments, in an unprecedented period of scientific publishing.
This video is part of a package of materials, including other short videos, for health workers, called Interpersonal Communication for Immunization.
This video is part of a package of materials, including other short videos, for health workers, called Interpersonal Communication for Immunization.
Trust is fundamental to the effectiveness of public health programs, including immunization, as it is associated with program adherence. Adherence, in turn, is essential for improving critical public health outcomes.
This communication strategy supports the COVID-19 vaccines rollout in India and seeks to disseminate timely, accurate and transparent information about the vaccine(s) to alleviate apprehensions about the vaccine, ensure its acceptance and encourage uptake.
February 11, 2021
February 16, 2021
