"This paper explores the ways in which digital and social media channels can be used successfully, appropriately, and responsibly to drive behaviour change in young men and women from lower socioeconomic groups.
Researchers
"While evidence indicates the potential benefits of social media to behavior change communication, this paper, drawing on current literature, emphasizes the need for a strategic deployment of social media.
Ce document nous donne une idée de qui influence la lutte contre le paludisme, l’amélioration de la santé maternelle, néonatale et infantile et l’utilisation des méthodes modernes de contraception Guinée en 2019.
This review focuses on misinformation that appeared early in the pandemic. During this phase, little was known about the virus, such as how it spread or how infected people could be treated most effectively.
"To try to control the COVID-19 infodemic, WHO has teamed up with the United Kingdom Government to create and distribute content to combat the spread of misinformation through a series of communication campaigns. This was one of several initiatives to combat misinformation taken by WHO on its own and with partners since the start of the COVID-19 outbreak."
"Using agent-based models, [the authors] considered the effects of misinformation on a norovirus outbreak, and some methods for countering the possible impacts of “good” and “bad” health advice. The work explicitly models spread of physical disease and information (both online and offline) as two separate but interacting processes."
Breakthrough RESEARCH, with funding support from USAID/Philippines, has been working with De La Salle University’s Social Development Research Center (DLSU-SDRC) in Manila to gather evidence to determine the most effective ways to encourage out-of-school youth (OSY) aged 15 to 19 to adopt positive family planning and reproductive health behaviors.
Costing is the process of data collection and analysis for estimating the cost of a health intervention. High-quality cost data on social and behavior change (SBC) are critical not only for developing budgets, planning, and assessing program proposals, but can also feed into advocacy, program prioritization, and agenda setting.
The “Business Case for Social and Behavior Change (SBC) in Family Planning” synthesizes the SBC cost literature and SBC effectiveness literature in family planning to demonstrate the cost-effectiveness of SBC and the pathways through which effectiveness is achieved.
Breakthrough RESEARCH, through work led by Avenir Health, has developed social and behavior change costing guidelines, which lay out the principles for social and behavior change (SBC) costing and give guidance to enhance the quality of future SBC costing work.
