Spotlights

Spotlights are real life examples of how successful social and behavior change (SBC) campaigns were designed, implemented, and evaluated.

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Spotlight

Wazazi Nipendeni – Love Me, Parents

Wazazi Nipendeni (Love Me, Parents) is a national safe motherhood social and behavior change communication (SBCC) campaign. Phase I of the campaign launched in 2012 to encourage Tanzanian women and…

Family Planning and Reproductive Health HIV and AIDS Malaria Maternal, Neonatal, and Child Health
Spotlight

Transform/PHARE

Introduction Transform/PHARE was a five-year cooperative agreement funded by the United States Agency for International Development (USAID) that applied novel techniques from marketing, advertising,…

Spotlight

Tékponon Jikuagou – Addressing Unmet Need for Family Planning Through Social Networks in Benin

Tékponon Jikuagou was developed as a response to persistent low rates of family planning uptake in Benin. Tékponon Jikuagou, which means “doing everything possible to prevent infant…

Spotlight

Smart Life Nepal Campaign

The goal of the recent Next Generation “Smart Life” Family Planning Campaign is to increase modern contraceptive use among young, low-parity couples (those with one or two children). Dubbed…

Family Planning and Reproductive Health Healthy Timing and Spacing
Spotlight

Smart Couple – Nepal

In Nepal, the Health Communication Capacity Collaborative (HC3) is working to increase access to modern contraceptives among couples across the country. The Next Generation “Smart Couple”…

Family Planning and Reproductive Health Healthy Timing and Spacing
Spotlight

Roshan Mustabil: Using Smartphones to Improve Interpersonal Communication Skills of Pakistani Lady Health Workers

The Johns Hopkins Center for Communication Programs (CCP) led the Health Communication Component (HCC) of USAID’s Maternal and Child Health (MCH) Program in Pakistan. HCC worked with the Lady…

Spotlight

Pakistan Lady Health Workers Programme

The Johns Hopkins Center for Communication Programs (CCP) led the Health Communication Component (HCC) of USAID’s Maternal and Child Health (MCH) Program in Pakistan. HCC worked with the Lady…

Spotlight

Pakistan: Bright Star Family Planning Campaign – March-May 2017

The Johns Hopkins Center for Communication Programs (CCP) implemented the Health Communication Component (HCC) in 10 districts of Sindh, Pakistan under the USAID’s Maternal and Child Health (MCH)…

Spotlight

MTV Shuga

MTV Shuga is a multi-channel campaign focusing on positive sexual health messaging for young people ages 16-25. The central feature of the campaign is an award-winning TV series, that has been aired…

HIV and AIDS