Social and behavior change (SBC) programming is considered an essential part of malaria prevention and treatment interventions, yet gaps in information on the cost and impact of SBC mean decision-makers have underappreciated the value of SBC for contributing to improved health outcomes.
Social and behavior change (SBC) interventions like mass media, interpersonal communication, and community engagement play a critical role in improving health outcomes. Yet gaps in information on the costs and impacts of SBC interventions mean an incomplete picture of the value of SBC interventions, their contributions to social and health outcomes, and potential cost savings from implementing SBC programming for malaria.
Led by Save the Children, Connect (2019-2024) uses a phased approach to leverage the reach of large scale "host projects" in two initial countries (Bangladesh and Tanzania.) In each country to reach first time parents (FTPs).
This brief describes an initiative launched in Tanzania in 2018. Evidence to Action (E2A) Project and Pathfinder International worked together, focusing on young first-time parents (FTPs) in the Greater Mahale Ecosystem of Tanzania as a new component of the Tuungane Population, Health, and Environment (PHE) project. The full report of this project is here.
ISHI was a behavior change communication campaign directed to Tanzanian youth to help them understand the risks associated with HIV/AIDS and to help them learn ways to protect themselves. The overall campaign objective was to increase the number of young men and women who believe they are at personal risk of contracting HIV/AIDS and to motivate them to adopt protective behaviors. The key message for ISHI phase II was “You cannot tell by knowing."
In 1999 Femina Hip was set up as a civil society organization in Tanzania to foster healthy lifestyles by educating and connecting young people around sexual and reproductive health and rights as well as HIV/AIDS prevention at a precarious time of the epidemic.
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The Tanzania Capacity and Communication Project (TCCP) was a 5-year (2010-2016), USAID-funded project led by the Johns Hopkins Center for Communication Programs (CCP) in collaboration with Media for Development International (MFDI), CARE Tanzania, and the Tanzania Communication and Development Ce