This poster is used as part of the Mothers Alive campaign to reinforce messages given through other channels. The poster promotes antenatal care in order to achieve a healthy pregnancy explicitly directing women to go for antenatal care as soon as they know they are pregnant, and at least 4 times during the pregnancy.

This birth plan covers the necessary steps the family of a pregnant woman should take during each month of the pregnancy and after delivery. The plan includes education, social support, logistics, nutrition and care, and medical preparations the family should be arranging prior to the birth.

This document outlines the capacity building strategy employed by The Communications Support for Health (CSH) program, which aims to enhance the capacity of the Government of the Republic of Zambia (GRZ) to manage and implement effective national health communications interventions.