CDC Clear Communication Index – Examples
The CDC Clear Communication Index provides a set of research-based criteria to develop and assess public communication products.
This part of the Index provides examples which illustrate how a piece of communication may meet the following criteria:
- Does the material include one or more behavioral recommendations for the primary audience?
- Does the material explain why the behavioral recommendation(s) is important to the primary audience?
- Does the behavioral recommendation(s) include specific directions about how to perform the behavior?
Last modified: March 25, 2019