CDC’s Guide to Writing for Social Media

This guide helps the user to write more effectively using multiple social media channels, particularly Facebook, Twitter, and mobile phone text messaging. The guide is intended for a beginner audience, although some readers with an intermediate level may find it useful too. This Guide aims to assist the user in translating messages so they resonate and are relevant to social media audiences, and encourage action, engagement, and interaction. It is largely tactical, giving specific ways to write for social media channels. Although a wide variety of social media tools exist, this Guide focuses on three specific channels: Facebook, Twitter, and text messages.

Last modified: July 23, 2021

Language: English