Health Communication Campaign Review Tool

This is a useful checklist for use by program managers and planners which enables them to make sure that they have followed the various steps of the campaign planning process.

Each of the following steps is followed by several sub-steps:
Step 1. Project management
Step 2. A health promotion strategy as a building block
Step 3. Audience analysis/segmentation
Step 4. Resource inventory
Step 5. Objectives
Step 6. Channels/vehicles
Step 7. Campaign sequence

Last modified: August 4, 2021

Language: English