Technical Reference Material: Social and Behavior Change

This is one of a series of guides to help program planners and implementers consider the many elements in a particular technical area of health. This particular guide is on the topic of Maternal and Child Health Integrated Program (MCHIP). The other guides can be found on the Knowledge4Health website.

The guide includes sections on:

• The behavior change process
• Three key SBC strategies
• Theories of change
• Program design
• Formative research
• Designing a strategy
• Implementation
• Training
• Evaluation

Last modified: July 23, 2021

Language: English