Five Learnings in Behavioral Science
Busara is an instiution which seek to better understand the levers of behavior change.
Their list of “5 Learnings” is a collation of lessons learned over the five years of their existence.
The 5 Learnings are:
- Test for insights, apply for impact
- Impact starts early
- Biases are local
- Behavioral science is still WEIRD:The large majority of work in our field is conducted on Western samples, more specifically from a subject pool of individuals from Western, Educated, Industrialised, Rich and Democratic (WEIRD) societies
- Lab research is becoming easier and faster
Last modified: July 9, 2020