Project Example

Communication Strategy for Male Circumcision for HIV Prevention [Namibia]

This document serves as a broad frame of reference for the planning and implementation of communication programming around male circumcision for HIV prevention.

It outlines how male circumcision (MC) communication programming should be integrated within the broader Namibian HIV Prevention Strategies.

A phased approach is recommended. The first priority is to respond to immediate needs, including clear information for policymakers, service providers, and the media. The next phase includes the scale up of MC services. Communication issues relating to each of these objectives are laid out, and some sample outputs are suggested. This strategy recommends the eventual launch of a broad combination prevention campaign, with the working title of “Prevention Max!”. This is because MC needs to be communicated as just one part of a broader HIV prevention approach.

Source: FHI 360

Date of Publication: March 25, 2019