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CAPACITY STRENGTHENING TOOL

Home > All Tools > Transform/PHARE

More Behavioral Economics Resources

Behavioral Design to Inform Social and Behavior Change for Nutrition [Course] / Conception comportementale au service du changement social et de comportement en matière de nutrition [Cours]
Finding the Right Message - Framing to Create Demand: A Guide for Rapid Message Framing Testing
HCD and Behavioral Science Integration Primer
How to Integrate Behavioral Economics Into Program Design
Introduction to Behavioral Economics [Course]/Introduction à l’économie comportementale [Cours]
Using a Behavioral Economics Approach for Family Planning

Transform/PHARE

Transform/PHARE is a USAID funded five-year project that introduces innovative practices from marketing, advertising, human-centered design and behavioral economics to strengthen health-related behavior change programming.

Its objectives are:

Increase demand for family planning products and services
Enhance the active support for family planning among key secondary targets
Address social norms thus creating a favorable environment for family planning

Last modified: May 5, 2020

Language: English

RESOURCES

Tools

Examples

Innovation Brief: Applying the Human-Centered Design Approach

Topic Areas

Behavioral Economics
Human Centered Design
Social and Behavior Change Methods

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This website is made possible by the generous support of the American people through the United States Agency for International Development (USAID) under the Health Communication Capacity Collaborative (HC3) Cooperative Agreement #AID-OAA-A-12-00058. Ongoing support is provided by Breakthrough ACTION with support from USAID's Bureau for Global Health, under Cooperative Agreement #AID-OAA-A-17-00017. Breakthrough ACTION is based at Johns Hopkins Center for Communication Programs (CCP). The contents of this website are the sole responsibility of Breakthrough ACTION and do not necessarily reflect the views of USAID, the United States Government, or Johns Hopkins University.