Project Example

Tabletas de Hierro [Iron Pills] Reminder Cards for Pregnant Women

In the mid 1990s, a project under the USAID-funded, JSI-led OMNI Project produced a number of materials for community promoters (brigadistas) and facility staff, as well as for pregnant women promoting the use of iron sulfate tablets as part of prenatal care.

These two materials were designed to motivate and facilitate pregnant women taking their iron sulfate tablets:

  1. A “contract” (or commitment to try to take the tablets daily and do other, related practices
  2. An accompanying reminder card that women brought home from the facility with their month’s supply of tablets

Once they had taken their daily tablet, women were encouraged to draw a smile to complete the day’s face.

Source: The Manoff Group, Inc.

Date of Publication: March 25, 2019