Communication skills for antimicrobial resistance (AMR) in Asia and the Pacific

At the OIE virtual meeting to “Review Implementation of Action Plans on Combatting Antimicrobial Resistance (AMR) in Animal Sectors in East Asia” on 8th July 2020, participants identified communication skills as a topic for future training from the OIE. In response to the request, this webinar was arranged on “Communication skills for antimicrobial resistance (AMR) in Asia and the Pacific”. This event was open to participants from across Asia and the Pacific region.

Attendees were briefed on the range of OIE communication tools for AMR, particularly virtual materials. They also received expert advice on targeting communication to the audience for an impactful campaign. The discussion on AMR activities in the region focused on the annual World Antimicrobial Awareness Week (WAAW).

Last modified: September 6, 2023

Language: English

Source: World Organisation for Animal Health

Year of Publication: 2020

Antimicrobial Resistance Communication Resources – CDC

This resource page from the CDC offers free resources featuring antimicrobial resistance including fact sheets, social media graphics, scientific illustrations, and videos.

Last modified: September 6, 2023

Language: English

Source: Centers for Disease Control and Prevention

Year of Publication: 2021

Job Aid for Health Workers

This job aid is used to address antimicrobial resistance and promote antimicrobial stewardship.

Last modified: September 6, 2023

Language: English

Source: Johns Hopkins Center for Communication Programs

Year of Publication: 2023

e-Bug

e-Bug, operated by the UK Health Security Agency, is a health education program that aims to promote positive behavior change among children and young people to support infection prevention and control efforts, and to respond to the global threat of antimicrobial resistance. e-Bug provides free resources for educators, community leaders, parents, and caregivers to educate children and young people and ensure they are able to play their role in preventing infection outbreaks and using antimicrobials appropriately.

The e-Bug program aims to reach every child and young person in all communities with messaging on infection prevention and control, and antimicrobial stewardship in order to promote behavior change in the antimicrobial users of the future.

Source: UK Health Security Agency

Date of Publication: September 1, 2023

PREVENT IT Awareness Campaign

The PREVENT IT awareness campaign promotes safe and preventive practices tackling Antibiotic Resistance. In line with this, the team of consortium partner AmritaVV from Kochi developed 5 short animated videos related to the use and misuse of Antibiotics.

Source: PREVENT IT

Date of Publication: September 1, 2023

Communicating AMR: One Health (small animal perspective)

This presentation highlights that communication strategies for AMR should engage diverse One Health stakeholders as well as animal care workers outside of veterinarians and allied professionals. Veterinary and animal care workers may be a trusted source of information, particularly small animal practitioners and allied professionals. The presentation also informs that addressing barriers and gaps may enhance AMR communication strategies including companion animal health more explicitly in national and sub-national agencies.

Last modified: August 31, 2023

Language: English

Source: Johns Hopkins Bloomberg School of Public Health

Year of Publication: 2019

Meeting the Challenge of Antimicrobial Resistance: From Communication to Collective Action

This paper provides a cross-cutting framework for considering how communication approaches might help protect human, animal, and environmental health. These recommendations are meant to provide practical guidance for approaches needed to ensure sustained effective action to address antimicrobial resistance, including options to improve coordination, taking into account the Global Action Plan on Antimicrobial Resistance and the IACG Framework for Action.

Last modified: August 31, 2023

Language: English

Source: IACG

Year of Publication: 2018

Africa Regional Strategy on Antimicrobial Resistance Communications and Advocacy

The Africa Regional Strategy on Antimicrobial Resistance Communications and Advocacy was developed to serve as a guide for African countries to improve awareness of AMR and its consequences in Africa, to promote careful use of antimicrobials among key stakeholders, and to support countries to communicate on AMR in a consistent manner.

Last modified: August 31, 2023

Language: English

Source: WOAH

Year of Publication: 2022

The FAO Action Plan on Antimicrobial Resistance: 2021–2025

This document outlines the FAO Action Plan on Antimicrobial Resistance 2021–2025 which serves as a roadmap for focusing global efforts to address AMR in the food and agriculture sectors. The aim of this plan is to help accelerate progress in developing and implementing multi-sectoral National Action Plans to tackle AMR by calling attention to strategic priorities and areas of expertise for FAO support.

The action plan was developed by a multidisciplinary FAO team to ensure that all relevant dimensions – including terrestrial and aquatic animal health and production, crop production, food and feed safety, genetic resources, natural resource management, risk communication, and behavior change – are considered, with attention to regulatory frameworks, standards, norm-setting and bottom-up processes of collective action. By working together, food systems, livelihoods, and economies will be better protected from the destabilizing forces of untreatable illness.

Last modified: August 31, 2023

Language: English

Source: FAO

Year of Publication: 2021

Global Action Plan on Antimicrobial Resistance

Antimicrobial resistance threatens the very core of modern medicine and the sustainability of an effective, global public health response to the enduring threat from infectious diseases. Systematic misuse and overuse of these drugs in human medicine and food production have put every nation at risk. Few replacement products are in the pipeline. Without harmonized and immediate action on a global scale, the world is heading towards a post-antibiotic era in which common infections could once again kill.

Alert to this crisis, the May 2015 World Health Assembly adopted a global action plan on antimicrobial resistance,

This action plan outlines five objectives:

  • to improve awareness and understanding of antimicrobial resistance through effective communication, education and training;
  • to strengthen the knowledge and evidence base through surveillance and research;
  • to reduce the incidence of infection through effective sanitation, hygiene, and infection prevention measures;
  • to optimize the use of antimicrobial medicines in human and animal health; and
  • to develop the economic case for sustainable investment that takes account of the needs of all countries and to increase investment in new medicines, diagnostic tools, vaccines, and other interventions.

With this approach, the main goal of ensuring treatment and prevention of infectious diseases with quality-assured, safe, and effective medicines is achievable.

Last modified: August 31, 2023

Language: English

Source: WHO

Year of Publication: 2015