Increasing Immunization Uptake through a Rapid Surveillance and Response System Monitoring Trust

Source
International Vaccine Access Center, Johns Hopkins Bloomberg School of Public Health

Trust is fundamental to the effectiveness of public health programs, including immunization, as it is associated with program adherence. Adherence, in turn, is essential for improving critical public health outcomes.

Several studies have demonstrated the role population trust in risk communication activities generally; unfortunately, public trust in immunization programs has waned in recent years. This has had disastrous implications on population health as epidemics of once-eliminated diseases are now on the rise.

The goal of the International Vaccine Access Center is to support the development of an immunization trust surveillance platform that can rapidly identify and support responses to immunization program distrust, including efforts to build community trust and mitigate misinformation. The platform will be developed together with critical inputs from local government agencies and community level leaders, for sustainability and ownership.  

This study explains a project undertaken in India to increase immunization uptake.