Wazazi Nipendeni Radio Spot – PMTCT
Wazazi Nipendeni (Love me, parents) is a national, multi-channel social and behavior change communication campaign in Tanzania that aims to empower pregnant women and their partners to take the steps necessary for a healthy pregnancy and safe delivery. The campaign features six 60-second radio spots that address early and complete ANC attendance, receiving the first dose of SP for the prevention of malaria in pregnancy, receiving the second dose of SP for the prevention of malaria in pregnancy, making an individual birth plan, the prevention of mother to child transmission of HIV, and delivery at a health facility. Each spot also encourages listeners to enroll in the SMS system for more information.
This radio spot discusses the importance of PMTCT (Preventing Mother-to-Child Transmission of HIV) services during pregnancy.
Source: Johns Hopkins University Center for Communication Programs
Date of Publication: March 25, 2019
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