Breastfeeding TV Spots
Alive & Thrive is an initiative in Vietnam aimed at improving infant and young child feeding by increasing rates of exclusive breastfeeding and improving complementary feeding practices.
These TV spots were produced as part of the initiative. The spots promote breastmilk as a product and aim to build the confidence of mothers to breastfeed early and exclusively for the first 6 months.
The spots are as follows:
- Breastmilk: foundation for life
- No water during the first six months
- Early initiation of breastfeeding
- Breastmilk only
Source: Alive & Thrive
Date of Publication: March 25, 2019
SIMILIAR RESOURCES
Tools
Examples
- Social and Behavior Communication Change (SBCC) Implementation Kit to Support Faith-Based Organization Breastfeeding Interventions
- Questions and Answers about Breastfeeding and COVID-19
- Gapminder
- Maternal Newborn Child Health - Nutrition Quality Improvement Tools
- Community Communication MNCH e-Manual: Participatory Health Promotion Sessions
- Infant and Young Child Feeding Recommendations When COVID-19 is Suspected or Confirmed
- SBCC for Malaria in Pregnancy: Strategy Development Guidance
- Entertainment-Education Curriculum
- Evidence to Action (E2A) Project's First-Time Parent Framework
- Beyond the ABCs of FTPs: A Deep Dive into Emerging Considerations for First Time Parent Programs