Project Example

Country Focus: Mali

Communication et Promotion de la Sante, Keneya Jemu Kan, 2014-2019

The main objective of the USAID | Communication et Promotion de la Santé/Keneya Jemu Kan project is to promote key health behaviors and increase demand for and use of high impact health-related commodities and services by men, women and children in Mali. Health areas included MNCH, FP/RH, Malaria, HIV, Nutrition, and WASH.

The project’s Intermediate Results include:

  • Increased adoption of key healthy behaviors and increased demand for and use of high impact health services and related health products at the community and household levels
  • Demonstrated Malian capacity to conduct research, and design, test, implement and evaluate Social and Behavior Change Communication (SBCC) and Social Marketing (SM)
  • Increased availability of socially marketed high impact health service-related products and expanded non-public services in USAID target geographic areas

Materials here –

Source: Johns Hopkins Center for Communication Programs

Date of Publication: October 7, 2020