She’s Not Afraid to Talk About Condoms, Are You? [Poster]

This poster is part of the Safe Love campaign, a comprehensive HIV prevention campaign that addresses key drivers of HIV/AIDS in Zambia, including multiple and concurrent sexual partnerships, low and inconsistent condom use, and mother-to-child transmission of HIV. The poster promotes conversation between partners about condom use. It shows a woman showing a condom to her partner, indicating that she is willing to talk about using a condom, and asking the man if he is also willing to enter into a discussion about condom use. In a rapid survey of the Safe Love Campaign conducted in May 2012, it was shown that 66.5% of respondents were exposed to the Safe Love campaigns, 56% learned at least one message from the campaigns, 39% reported changing their sexual behavior as a result of the campaign, 91% felt that Safe Love messages were relevant for Zambians, and 93% reported that they had a positive reaction to the campaign’s messages.

Source: Chemonics

Date of Publication: March 25, 2019