Project Example

Bilharzia Campaign, Uganda – Pretesting Methodology

This document describes the pretesting methodology of all of the campaign materials for the Bilharzia awareness campaign in Uganda, 2016-2017. Described within the document are the pretesting objectives, how the pretests were conducted, how the pretesters were trained, and how the audiences were recruited.

The pretesting method for each type of material is described, as is the process for analysis and reporting. Also included are the screening instruments/questions for each type of material.

Source: Ministry of Health, Uganda

Date of Publication: March 25, 2019