Project Example

Bilharzia Campaign, Uganda – Radio Spots

These two radio spots were created as part of the Bilharzia Awareness Campaign in Uganda, 2016-2017.

One is about the consequences of Bilharzia, and the other is about the public’s vulnerability to infection. 72% 72% of those who heard radio messages said they heard the campaign slogan, and 48% said they took action as a result.

There were two sets of radio spots in multiple languages (English, Atesto, Luganda, Lugbara, Lukho, Luo, Lusoga, Lugisu, Runyankole Rukiga, Swahili, Lugwere, and Karimojong:

Evaluation of the project showed that almost one half (48%) of respondents who were exposed to campaign radio programming said they had taken some action as a result.

Source: Ministry of Health Uganda

Date of Publication: March 25, 2019