Brothers for Life Reports
The Brothers for Life campaign was launched in South Africa in 2009 to address the risks associated with multiple and concurrent partnerships, sex and alcohol abuse, and gender based violence and which also promoted HIV testing, male involvement in PMTCT and other health seeking behaviors. The campaign uses Interpersonal communication, mass media and advocacy to reach its audiences. The campaign uses a wide range of advocacy initiatives to influence and engage the various audiences. These include media advocacy in print media, television and radio.
This is a presentation outlining the project activities and some evaluation results is also attached, as well as a presentation on the value of using entertainers as spokespeople in this campaign.
Source: Johns Hopkins Health and Education South Africa (JHHESA)
Date of Publication: March 25, 2019
SIMILIAR RESOURCES
Tools
Examples
- Guidance for Providing Informed-Choice Counseling on Sexual Health for Women Interested in PrEP: Kenya and South Africa
- Community Communication MNCH e-Manual: Participatory Health Promotion Sessions
- Men's Health Kit
- Advocating for Change for Adolescents’ Toolkit
- Antiretroviral Therapy for HIV Infection in Infants and Children: Recommendations for a Public Health Approach
- Family Planning Discussion Topics for Voluntary Counseling and Testing
- Driving the HIV response: Community Guide to the WHO 2013 Consolidated Guidelines on the Use of Antiretroviral Drugs for Treating and Preventing HIV Infection
- Creating Mobile Health Solutions for Behaviour Change: A Study of Eight Services in the mNutrition Initiative Portfolio
- Guidelines for the Use of Antiretroviral Agents in HIV-1-Infected Adults and Adolescents
- The ECHO Study Report