Project Example

Pata Pata Children’s Radio Program Promotional Spot [Tanzania]

As part of a comprehensive strategy for behavior change and communication in the prevention and case management of malaria in mainland Tanzania, the COMMIT project produced a radio program to encourage children 8-12 to take action within their own homes to ensure their whole family is protected from malaria.

Using a fun and engaging Saturday morning radio program format, children follow the adventures of Kinara, her nemesis Annie Anopheles, and other characters as they learn about malaria prevention, care and repair of LLINs, and the importance of going quickly to the hospital for fever.

Source: Johns Hopkins University Center for Communication Programs

Date of Publication: January 29, 2020