Messages for Interactive Voice Response, Nigeria

Breakthrough ACTION-Nigeria managers sent reminder messages to people who received referrals for health services (e.g., antenatal care, immunization, malaria testing).

A community volunteer issues referrals during a household visit or community event and asks the recipient if they are willing to opt in to the referral reminders and social and behavior change (SBC) messages. The person will then receive a recorded call asking if they have gone to the facility for their referral. The person responds by pressing a number on their telephone keypad. The person also receives recorded SBC messages on their phone. Users are always given the opportunity to opt out of receiving additional messages.

These are the finalized messages, which were pretested and revised, and the referral reminders.

Source: Breakthrough ACTION/Johns Hopkins Center for Communication Programs

Date of Publication: July 21, 2020