Type of Material: Audio

Cover page of document titled How Theory-Based Programming Can Drive COVID-19 Vaccine Uptake
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Breakthrough ACTION-Nigeria Risk Communication and Community Engagement Tools and Resources

Breakthrough ACTION-Nigeria’s risk communication and community engagement interventions support the Government of Nigeria in preventing, detecting, and responding to public health emergencies. The project produced and implemented a coordinated package of social and behavior change interventions tailored to address specific public health emergencies and infectious diseases as part of these efforts.

  • To achieve this, Breakthrough ACTION-Nigeria:
  • implemented a coordinated package of SBC interventions including mass media campaigns and community-level activities tailored to address specific public health emergencies including infectious diseases like Lassa fever, Mpox, and COVID-19.
  • strengthened the capacity of government, partners, healthcare providers, community leaders, and other community actors to effectively communicate health messages and facilitate behavior change during public health emergencies.

We’re sharing the resources we developed to implement the project’s interventions.

Source: Johns Hopkins University Center for Communication Programs

Date of Publication: August 13, 2024

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Two women siting down and a child sitting on one woman's lap
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Breakthrough ACTION Nigeria Malaria SBC Tools and Resources

In collaboration with the United States President’s Malaria Initiative, Breakthrough ACTION-Nigeria worked with the Nigeria National Malaria Elimination Programme (NMEP) and other partners to implement social and behavior change programs across a third of Nigeria’s 36 states and the Federal Capital Territory. Through community engagement, provider behavior change initiatives, and widespread media campaigns, Breakthrough ACTION-Nigeria and the NMEP ensured communities and healthcare workers were motivated to prevent, test, and accurately treat malaria. Through community engagement, provider behavior change initiatives, and widespread media campaigns, Breakthrough ACTION-Nigeria collaborated with NMEP to ensure that communities and healthcare workers are motivated to prevent, test, and accurately treat malaria. Here are resources developed by Breakthrough ACTION-Nigeria that can be used by others interested in leveraging the power of SBC into malaria programming.

Source: Johns Hopkins Center for Communication Programs

Date of Publication: August 13, 2024

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Malaria Vaccine Banner
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Malaria Vaccine SBC Audio Materials – Republic of Liberia

Breakthrough ACTION Liberia supported the Liberian Government to develop print and audio materials to promote the uptake of the malaria vaccine in Liberia. Four audio and five print materials were refined and pretested across multiple regions, including Montserrado, Grand Gedeh, and River Cess counties.

Below are descriptions of the four malaria vaccine audio materials.

Audio Materials:

Source: Johns Hopkins Center for Communication Programs

Date of Publication: May 29, 2024

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Stopping Dog Bites Helps Stop Rabies
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More Stopping Dog Bites Helps Stop Rabies Resources

Stopping Dog Bites Helps Stop Rabies

In Sierra Leone, rabies is among the most highly prioritized zoonotic diseases responsible for hundreds of deaths per year. As access to vaccines and therapeutics remains a challenge, and as the majority of rabies cases are caused by dog bites, Breakthrough ACTION developed a social and behavior change campaign “Stopping Dog Bites Helps Stop Rabies”. The dog bites and rabies campaign was developed in close collaboration with the One Health Risk Communication and Community Engagement (RCCE) technical working group (TWG) and featured a campaign song, two radio spots, a job aid for providers, a reminder card to be used by for community engagement by community health workers and community animal health workers, and a poster for community members.

Since 2019, Breakthrough ACTION has conducted three rounds of dog bites and rabies campaigns in Kenema, Western Area Urban, and Moyamba and Western Area Rural, where the campaign reached 109,000 individuals, 350,456 individuals, and 105,265 individuals, respectively. The dog bites and rabies campaign trained 914 community mobilizers to conduct house-to-house visits and outreach to schools, colleges, healthcare facilities, markets, and parks. In addition to reaching community members with messages about key prevention behaviors related to dog bites, the campaign also prompted multiple communities to take action by establishing bylaws to decrease exposure to dog bites and rabies (i.e., bylaws around responsible dog ownership).

Resources:

Source: Johns Hopkins Center for Communication Programs

Date of Publication: November 21, 2023

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More Communication for Health Ethiopia Resources

Anthrax Prevention Campaign, Ethiopia

These materials were produced to be aired as part of the Zoonotic diseases prevention campaigns in selected places in Ethiopia.

Radio Spots

The messaging focuses on prevention methods such as avoiding touching, killing and eating of sick looking or dead animals. The spots are available in various languages: Amharic, Afaan Oromoo, and Tigrigna.

Avoid Eating Raw Meat, Spot 1 – Amharic, Afaan Oromoo, and Tigrigna

Avoid Eating Raw Meat, Spot 2, Amharic

Vaccination Radio Spot 1 – Amharic

Vaccination Radio Spot 2 – Amharic

Treatment Radio Spot – Amharic

Prevention Radio Spot – Amharic

Factsheet

Factsheet on Anthrax Prevention – Amharic

This fact sheet provides detailed information and contains key issues such as the causative agent of Anthrax, signs and symptoms both in animals and humans, modes of transmission, prevention methods, and actions to be taken when an animal or human beings get sick. It serves as reference material that can be used by human and animal health service providers, media professionals, teachers, and other stakeholders for effective communication with audiences for a better public health outcome on both animals and humans. Messages on the fact sheet are drawn from the national priority zoonotic diseases message guide. The fact sheet is available in Amharic language.

Brochure

Anthrax Prevention Methods Brochure – Amharic

This brochure provides messages on signs and symptoms for both animals and humans, mode of transmission, and prevention methods of selected zoonotic diseases. The messages are based on the national priority zoonotic disease message guide. It encourages preventive behaviors such as regular vaccination of livestock, avoiding eating and drinking raw animal products, not touching animals that may be sick, and washing hands with soap and water. Literate community members have intended audiences for messages on the material. It is part of a campaign called “Anthrax prevention Roadshow.”

Poster

Anthrax Prevention Poster

This poster is developed to educate the community and encourage them to avoid touching, killing, and eating the meat of sick animals. It also encourages washing hands with soap and water after any contact with animals. The posters can be posted at public places such as health facilities, animal health clinics, schools, and other relevant public places. Messages on the poster are extracted from the national priority zoonotic diseases message guide. The poster is available in Amharic, Afan Oromo, and Tigrigna.

Source: Johns Hopkins Center for Communication Programs

Date of Publication: October 19, 2020

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