Project Example

Confiance Totale Leaflets

In 2020, Breakthrough ACTION created the Confiance Totale brand and logo to generate trust in and demand for FP methods and services among women of reproductive age in ILN catchment areas.

Prior to the COVID-19 pandemic, WABA developed several Confiance Totale materials in collaboration with service delivery partner Amplify-FP and Ministries of Health. The campaign materials include IUD, injectable, oral contraceptive pill, implant, Standard Days, emergency contraception, and all-methods leaflets and two radio public service announcements (PSAs) in French and local languages that promote having confidence in the safety and efficacy of FP and in health centers and healthcare providers.

The leaflets are linked below:

Burkina FasoNigerCôte d’IvoireTogo
All MethodsAll MethodsAll MethodsAll Methods

Source: Johns Hopkins Center for Communication Programs

Date of Publication: November 28, 2020