Project Example

Communication for Health Ethiopia

This project, managed by CCP and JSI, 2015-2020, was designed to contribute to the adoption of healthy behaviors by Ethiopians in four regions (Amhara, Oromia, SNNPR, and Tigray) and build capacity at national, regional, and sub-regional levels to design, implement, and evaluate effective social and behavior change communication (SBCC) programs and interventions.

It had three result areas/objectives:

  1. Public sector health systems and coordination for SBCC strengthened
  2. SBCC design and implementation strengthened
  3. Improved use of data for decision making in SBCC

Communication for Health worked across multiple health areas, including reproductive, maternal, newborn, and child health (RMNCH); malaria; tuberculosis (TB); water, sanitation, and hygiene (WASH); prevention of mother-to-child transmission of HIV (PMTCT); and nutrition. One of the key features of Communication for Health was an integrated campaign platform (ICP) which provided a trusted, recognizable, and credible platform to introduce or build on communication interventions.

Full list of materials below and on this page.

Thematic areas:

Capacity Strengthening

Gender Lens

Generating and Using Evidence for SBC

Global Health Security Agenda – Risk Communication

Leveraging Life-Changing Moments

Sustaining Community Engagement

Utilizing the Power of Entertainment – Education

Source: Johns Hopkins Center for Communication Programs

Date of Publication: October 19, 2020