Kids against Malaria Videos

Kids Against Malaria uses music and film to reach out to the global population at risk from malaria. The project was inspired by a song written with students at the International Center of Art and Music at Ouidah (CIAMO) of Art & Music in Benin.

The song, a triumphant call to defeat malaria, motivated CIAMO cofounder Sarah duPont and filmmaker/musician Jon Fine to engage UNESCO Goodwill Ambassador and 3 time Grammy winner Angélique Kidjo in the project. Together, they conceived a transmedia project for radio, TV and online to amplify the message of the song.

Kids Against Malaria was designed to cover a wide range of information about how malaria is transmitted and how to ensure protection. More than 50 people were involved in creating the project and over 100 students participated from CIAMO school of Art and music. Renowned musicians including CIAMO’s executive director Oscar Kidjo, Antibalas, Logozo, Gangbe Brass Band and filmmakers from the ISMA Film Program in Benin joined in alongside Kidjo and the students to make it a success.

Source: Kids Against Malaria

Date of Publication: August 16, 2021

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Grassroot Soccer SKILLZ COVID-19 Response Curriculum

The SKILLZ COVID-19 RESPONSE curriculum was developed in March 2020 to help address the COVID-19 pandemic. Grassroot Soccer (grassrootsoccer.org) and its team of curriculum advisors rapidly designed this sport-based tool as a way for coaches, educators, and parents to easily facilitate fun, simple, and effective sessions with young people (ages 9+).

The curriculum aims to increase comprehensive knowledge on COVID-19, promote healthy behaviors such as proper handwashing, provide skills for mental wellbeing during stressful times, and dispel common myths about the disease. Use this SKILLZ COVID-19 RESPONSE curriculum to connect with young people either in schools or the classroom (if deemed safe by local health authorities) or remotely through video-conferencing and WhatsApp (where available). .

Parents and caregivers can also use this tool to provide COVID-19 education to children at home.

Grassroot Soccer (GRS) is an adolescent health organization that leverages the power of soccer to educate, inspire, and mobilize at-risk youth in developing countries to overcome their greatest health challenges, live healthier, more productive lives, and be agents for change in their communities. Since 2002, GRS has reached over 2 million young people in 50 countries with life-saving HIV prevention and sexual and reproductive health (SRH) information and services.

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COVID-19 Training of Trainers Curriculum

Moyo ndi Mpamba Campaign

This campaign is part of the Support for Service Delivery Integration (SSDI)-Communication project, implemented by the Johns Hopkins Center for Communication Programs (CCP) and partners in Malawi from 2011-2016.

SSDI-Communication was a five-year social and behavior change communication (SBCC) project funded by the United States Agency for International Development (USAID). CCP’s partners were Save the Children International and several local organizations, including CRECCOM, YONECO, Story Workshop, Galaxy Media and the University of Malawi.

An important feature of this project was that it was one among three allied projects that collectively formed USAID’s Support for Service Delivery Integration program. The other two projects focused on service delivery (SSDI-Services), and policy and systems strengthening (SSDI-Systems). SSDI-Services was an important collaborator as SSDI-Communication behavior change strategies and SSDI-Services mobilization strategies were built on one another.

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Source: Johns Hopkins Center for Communication Programs

Date of Publication: May 26, 2020

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Cholera Prevention Animated Video

This video, which can be used on smart phones, describes several techniques that can be used to help prevent cholera, including methods of treating water, washing of hands, and seeking medical advice if/when one has the symptoms of cholera.

The video is available for download in many languages and can be downloaded to a computer, cell phone, smart phone, or for broadcast.

Source: SAWBO

Date of Publication: March 25, 2019

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Malawi: Moyo ndi Mpamba All Stars Music Video

In Malawi, the Moyo ndi Mpamba project implemented a Music4Life initiative, through which musical artists were engaged to produce and perform songs that incorporated health messages. This music video is a product of that initiative, thorugh which famous artists were engaged in the production of a campaign theme song which was distributed to top TV stations in Malawi.

Under guidance from the Music Association of Malawi, the project conducted three regional music festivals that involved song, dance, and health talks. Following the music festivals, SSDI-Communication facilitated production of a music album that featured different famous Malawian artists who are familiar at both the distric and national level in Malawi. The CD was distributed to over 13 national and community radio stations, markets, and freelance DJs in rural and urban areas.

The dissemination of the songs through multiple channels increased the likelihood of them being heard in different gatherings and on various radio programs.

Source: SSDI-Communication

Date of Publication: March 25, 2019

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Malawi – Moyo ndi Mpamba Campaign Community Health Worker Flipchart

This Community Health Worker Flipchart is an integrated SBCC support material that contains cue cards and corresponding content on SSDI-Communication’s six focal health areas that aligned with the messages included in the Family Health Booklet. The flipchart is simple and easy to use, even for low-literate audiences. SSDI-Communication developed flipchart in close collaboration with the Ministry of Health for SSDI-Services and Ministry of Health community volunteers to use as a reference during community and household outreach activities.

Over 12,000 Community Health Worker Flipcharts reached communities in Malawi in 13 districts. SSDI-Communication oriented over 8,000 community health workers and volunteers on how to use it to support families to adopt healthy behaviors. Anecdotal reports indicate that the Flipchart has filled a gap in basic health information at a literacy level appropriate for audiences in rural areas.

SSDI-Communication supported the Ministry of Health in realizing its ambitious health promotion agenda by developing and running a multimedia, multi-level Moyo ndi Mpamba, Usamalireni (“Life is precious, take care of it”) campaign, from 2011-2016. The ultimate goal of this campaign was to promote positive health behaviors and create demand for available services across six focus health areas – HIV & AIDS; family planning; nutrition; maternal, neonatal and child health; malaria; and water, sanitation and hygiene – and with audiences across the socio-ecological landscape and all targeted life stages.

Source: SSDI-Communication

Date of Publication: March 25, 2019

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Malawi – Moyo ndi Mpamba Campaign Family Health Booklet

The Family Health Booklet is an easy-to-read, integrated health promotion material, which connects families to individual-level actions, community-based initiatives and clinical services.

This pictorial booklet provides essential information on health to families to empower them to prevent illnesses and promote healthy behaviors. It helps families keep track of household-level behaviors (LLIN acquisition and use, hand washing with soap, etc.) and clinic-based behaviors (immunizations, HIV testing, family planning, child checkups and weigh-ins, etc.). Households refer to the booklet for information on how to prevent and treat illnesses. The booklet communicates on these topics mostly in Chichewa, though a few copies provided information in the languages of Tumbuka, Kyangonde, and Yao.

Between 2014 and 2016, nearly 676,000 copies of the booklet reached families in 13 districts, reaching over three million people with health messages.

Source: SSDI-Communication

Date of Publication: March 25, 2019

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Malawi – Moyo ndi Mpamba Campaign Malaria Comic Book

The comic book, part of the Moyo ndi Mpamba, Usamalireni (“Life is precious, take care of it”) campaign, tells the story of Chimwemwe, a primary school girl who suffers from malaria and is absent from school, can’t play and loses her appetite. She receives an anti-malaria drug (Artemether Lumefantrine) at a health center, completes the dosage, is healed, and her life goes back to normal. To reinforce what students have read, the book also contains other activities that include a quiz, a game and a role-play scenario. The comic book is accompanied by a fact sheet for use by teachers.

SSDI-Communication printed 27,050 copies of the comic book in English and Chichewa and distributed these to 2,337 schools and reading centers in 16 districts of the country. In addition to increasing knowledge levels, the malaria comic book stimulated prevention and control behaviors among pupils (e.g. sleeping under a net, cutting down grass, removing stagnant water, early attendance to the clinic upon onset of fever, and completing the dosage of the anti- malarial drug). Apart from the health benefits, the comic book has promoted reading culture amongst school going children, and supplements reading materials in schools.

Source: SSDI-Communication

Date of Publication: March 25, 2019

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Malawi – Moyo ndi Mpamba Campaign Marriage Counseling for Newlyweds Training Manual

The Moyo ndi Mpamba, Usamalireni (“Life is precious, take care of it”) campaign produced these materials for newlyweds. SSDI-Communication worked with the Ministry of Health and faith leaders to develop a booklet for young married couples (the Takunyadirani [“We Celebrate You”] booklet) containing messages on priority health topics especially relevant to couples who are about to be married or who are newly married: maternal and child health, nutrition, family planning, malaria in pregnancy, and HIV & AIDS. The project also developed a training for religious marriage counselors, and conducted trainings in six districts.

Trained counselors reached out to young married couples through counseling sessions, small-group church meetings, door-to-door visits, marriage outreach sessions, mock weddings, and sermons. The Takunyadirani booklet served as a guide for counseling sessions. SSDI-Communication trained over 1,450 marriage counselors in six districts, and distributed 14,000 Takunyadirani booklets to as many newlywed couples, representing over 90% coverage of all marriages that occurred in the catchment areas of trained counselors; these couples also benefitted from counseling sessions.

Learn here about the newlywed booklet.

In the Moyo ndi Mpamba, Usamalireni campaign, the SSDI-Communication supported the Ministry of Health in realizing its ambitious health promotion agenda by developing and running a multimedia, multi-level Moyo ndi Mpamba, Usamalireni (“Life is precious, take care of it”) campaign, from 2011-2016. The ultimate goal of this campaign was to promote positive health behaviors and create demand for available services across six focus health areas – HIV & AIDS; family planning; nutrition; maternal, neonatal and child health; malaria; and water, sanitation and hygiene – and with audiences across the socio-ecological landscape and all targeted life stages.

Source: SSDI-Communication

Date of Publication: March 25, 2019

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Malawi – Moyo ndi Mpamba Campaign Posters

To promote health behavior change across the six focal health areas of the Moyo ndi Mpamba campaign and increase brand recognition, SSDI-Communication produced this series of posters, along with other materials such as leaflets, billboards, and radio spots, that it disseminated on a massive scale. Messages on these posters were consistent with the messages promoted through other SSDI-Communication platforms.

Kids against Malaria Videos

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Grassroot Soccer SKILLZ COVID-19 Response Curriculum

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Moyo ndi Mpamba Campaign

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Cholera Prevention Animated Video

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Malawi: Moyo ndi Mpamba All Stars Music Video

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Malawi – Moyo ndi Mpamba Campaign Community Health Worker Flipchart

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More Malawi Moyo ndi Mpamba Usamalireni Campaign Resources

Malawi – Moyo ndi Mpamba Campaign Family Health Booklet

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Malawi – Moyo ndi Mpamba Campaign Malaria Comic Book

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