COVID-19 Print Materials – Ethiopia

The project has produced a variety of posters, brochures, and stickers for COVID-19 prevention.

Roll-Out Banners
Posters for General Population
Brochures for General Population
Brochures for Hotel staff
Posters for Travelers (in bus and train stops)
Stickers for Inside Buses and Trains
Handwashing Stickers for Washrooms
Handwashing Reminders
Door and Surface Stickers
Poster for Nursing Home Attendants

Source: Breakthrough ACTION/Johns Hopkins Center for Communication Programs

Date of Publication: June 16, 2020

Breakthrough ACTION COVID-19 Ethiopia

Due to the outbreak of the novel coronavirus (COVID-19) in December 2019, the World Health Organization (WHO) had prioritized Ethiopia, among 13 African countries, as the most vulnerable countries for importation of COVID-19. A recent Lancet publication reiterated this by describing Ethiopia as a highly vulnerable country with substantially larger population potential exposed yet with moderate capacity to contain the spread of the infection.

Risk Communication and Community Engagement (RCCE) is an essential component of health emergency readiness and response activities. The Ethiopia Public Health Institute (EPHI) has been proactively working on emergency readiness and response activities on COVID-19 since late January 2020. The Emergency Operation Center (EOC), housed in EPHI and usually activated during public health emergencies in the country, started its work by establishing a technical working group (TWG) on RCCE comprised of different stakeholders and health development partners.

Breakthrough ACTION Ethiopia is working closely with EPHI on COVID-19. To date, efforts have included technical assistance, training, tool development, and risk communication materials design, and logistical support to EPHI. The scope also includes focused support to the RCCE TWG, coordination on preparedness and response activities among several implementing partners, and training for Ethiopian Airlines flight and ground crew, as well as urban health extension workers and religious leaders.

Campaign materials are here.

Source: Breakthrough ACTION/Johns Hopkins Center for Communication Programs

Date of Publication: June 14, 2020

Erkab Radio Program and Discussion Guides

This weekly radio program encourages listeners to adopt healthy behaviors related to different health areas including RMNCH, PMTCT, malaria, nutrition, and WaSH. The program combines drama using the lifecycle approach and real-life stories to integrate the different health areas. For greater impact, the radio program listener groups can be established and facilitate dialogue and reflection among members around issues raised in each episode of the program.

The listeners’ group discussion guide for facilitators provides a clear step-by-step guidance on how to establish listener groups and how to facilitate meaningful discussions using each episode of the radio program. The guides are prepared in Amharic, Afaan Oromo, Tigrigna, Wolaitigna, Sidamigna languages.

The radio program episodes can be made available upon request.

Source: Johns Hopkins Center for Communication Programs

Date of Publication: April 13, 2020

Hulu Beteina Mobile App

This mobile application is developed to support rural women and couples to better manage and track their health, mainly during pregnancy, through delivery and after birth.

Designed for use on both smart and basic phones, the approach invokes a simple, easy to navigate format containing relevant, engaging, and educational content. Key features of the app include growth-monitoring tool, scheduling for ANC and immunization visit. It is available in three languages (Amharic, Afan Oromo and Tigrigna) and no internet connection required to transfer or use the application.

Source: Communication for Health Ethiopia

Date of Publication: February 11, 2020

PMTCT Poster

This poster is designed to encourage husbands of pregnant women to accompany their wives for ANC and test for HIV. The posters can be posted at health centers, health posts, market places, development stations and other places where men frequently go to. The poster is available in Amharic, Afaan Oromo and Tigrigna.

Source: Communication for Health Ethiopia

Date of Publication: February 11, 2020