Democratic Republic of Congo National Malaria Communication Plan

Ce Plan stratégique de communication pour le changement social et comportemental (CCSC) en République démocratique du Congo (RDC) pour la période 2017 – 2020 vient en appui au Plan stratégique national de lutte contre le paludisme 2016 – 2020. Ce plan est porteur de tous les espoirs, d’autant plus qu’il est élaboré au moment où l’Alliance des leaders africains contre la malaria (ALMA) vient de décerner à la RDC le prix d’excellence pour la lutte contre le paludisme. La remise de ce prix a eu lieu le lundi 30 janvier 2017 dans la salle polyvalente du Centre de conférences de l’Union africaine à Addis-Abeba, en marge du 28ième Sommet de l’Union africaine (UA). Ce prix a couronné des efforts consentis pour réduire sensiblement l’incidence du paludisme et le taux de mortalité de plus de 40% entre 2010 et 2015.

En effet, les acteurs impliqués dans la lutte contre le paludisme en RDC et leurs partenaires d’appui technique et financier se sont résolument engagés pendant cette période dans d’intenses activités de distribution des intrants de prévention et de prise en charge, notamment des moustiquaires imprégnées d’insecticide à longue durée d’action (MILD) et des médicaments, ainsi que dans des campagnes de sensibilisation. Il n’y a donc pas de raison de baisser les bras, mais au contraire de poursuivre sur cette lancée afin de répondre positivement au vœu exprimé par l’ancien Président nigérian, Son Excellence Olusegun Obasanjo, hôte du Sommet africain d’Abuja de 2000 sur le projet « Faire reculer le paludisme » (FRP), contenu dans son propos : « Aujourd’hui, nous avons commencé à écrire le dernier chapitre de l’histoire du paludisme. Nous avons suscité les espoirs et les attentes de nos populations – nous ne devons pas les laisser tomber. Nous ne pouvons pas les laisser tomber. Puisse le paludisme être bouté hors d’Afrique et le développement s’étendre à tous les pays africains ».

Le rêve des communicateurs congolais est donc celui d’asseoir la vision du Programme national de lutte contre le paludisme (PNLP) contenue dans le Plan stratégique national (PSN) 2016-2020, à savoir ‘’un Congo sans paludisme’’, dont l’atteinte passe nécessairement et sûrement par l’application ou la traduction, dans les faits et sur le terrain, de différentes stratégies de communication détaillées dans ce plan. Notre souhait est que l’on puisse observer, d’ici 2020 en RDC, une nation disposant d’une masse critique de communicateurs formés en techniques de communication dans la lutte antipaludique et dotés d’un matériel pédagogique adapté et des ressources suffisantes pour exécuter ce plan de communication. Cela, afin que, par une forte exposition de la population aux messages, d’une part, la majorité de la population acquière les connaissances sur le paludisme, se prémunisse par le traitement préventif intermittent (TPI) chez la femme enceinte, assainisse son milieu et utilise la MILD dans son ménage, d’autre part, que la population fréquente le centre de santé

(CS) dès l’apparition de la fièvre, recherche à temps le diagnostic précoce et une prise en charge (PEC) correcte selon les directives nationales.

Telle est l’ambition de ce plan stratégique de communication qui vise à matérialiser le thème de la célébration des Journées mondiales du paludisme (JMP) de 2013 à 2015, à savoir, « investir dans l’avenir : vaincre le paludisme », thème pour lequel l’OMS fait observer que « des avancées déjà obtenues sont encourageantes mais demeurent fragiles et, par conséquent, des efforts d’investissement dans la malaria doivent être soutenus et prolongés grâce à une conjugaison des volontés politiques nationale et internationale ».

Source: Johns Hopkins University Center for Communication Programs

Date of Publication: March 25, 2019

Communication Strategy for the Reduction of Teen Pregnancy, Sierra Leone 2015-2019

This communication strategy intends to focus on the potential of young people in Sierra Leone and proposes activities that are guided by the following approaches:
• A youth-led approach
• A focus on both young men and women
• The creation of a supportive environment for youth by enabling supporting parents and community
• An increase in collective efficacy
• The provision of positive, aspirational role models
• An increase in risk perception

Source: Government of Sierra Leone National Secretariat for the Reduction of Teenage Pregnancy

Date of Publication: March 25, 2019

Communication and Social Mobilization for Malaria Prevention and Control in Myanmar

This proposed communication strategy intends to increase and sustain malaria prevention and treatment seeking behaviors among identified at-risk groups in particular and raise awareness of malaria prevention throughout the country. The strategy will link the various efforts of partners towards intensifying malaria prevention and early treatment. In the process, it will also increase their complementarity.

These interventions are premised on the following strategic directions:

  • Prioritizing the most vulnerable populations and adapting strategies to their characteristics
  • Evidence-based malaria control, anchored on strong health systems and contributing to strengthening health systems
  • Malaria control implemented by a well-coordinated partnership led by the Ministry of Health
  • Community-based malaria control

Source: World Health Organization, MOH Myanmar

Date of Publication: March 25, 2019

Colombia Malaria Strategy – Communication and Advocacy

The specific objectives for communication and advocacy are:

  1. Achieve acceptance of the proposed strategic plan for malaria elimination to 2020 by the Ministry of Health and ensure the allocation of resources
  2. Supporting policymakers, as the Coordinator of ETV and other stakeholders key to use the results and evidence-based practices of the Amazon Initiative Malaria / Amazon Network for the Surveillance of Antimalarial Drug Resistance (AMI / RAVREDA) to guide the development of policies and health budgets that enable the prevention and control of malaria in the long term.
  3. Provide personnel working with malaria component tools and knowledge necessary to encourage activities to prevent and control malaria effective to increase protective factors in the population at risk manner.
  4. Increase the visibility of malaria in Colombia’s political agenda to deepen long-term commitment.
  5. Encourage openness and interest in promoting social processes in the different health traditional.

Source: Colombia Department of Health

Date of Publication: March 25, 2019

Behavior Change Communication Strategy for NRHM in Uttar Pradesh

Uttar Pradesh is one of the first states in India to initiate a state level BCC strategy for the National Reproductive Health Mission (NRHM). This BCC strategy document intends provides a blueprint for focused BCC interventions to achieve the goals of NRHM.

Towards this end, workable BCC strategies which can be integrated with on-going programs are proposed. The BCC strategy document for NRHM for the State of Uttar Pradesh is evidence based and uses an ancient Indian theory of communication, Sadharanikaran, in addition to the CCP “PATHWAYS” model as its conceptual foundation. Also, it is one of the first BCC strategy documents that clearly spell out priority behaviors across the spectrum of NRHM programs. These priority behaviors are the pivot around which the communication strategy has been developed.

The strategy seeks to address the following gaps in BCC services in the state:

  • Lack of a coordinated BCC effort across and within national programs
  • Lack of decentralized BCC planning at the district, block and village levels
  • Lack of behaviorally focused, socio-culturally driven BCC approaches
  • An excessive focus on electronic mass media

The document outlines several strategic BCC inputs.

Source: Department of Health and Family Welfare, Government of Uttar Pradesh

Date of Publication: March 25, 2019

Bangladesh MoHFW Comprehensive SBCC Strategy

This National Comprehensive SBCC Strategy was officially disseminated on August 30, 2016 by BKMI and the Ministry of Health & Family Welfare.

This strategy includes direction for:

  • SBCC to be used to promote healthy behaviors at the community and household levels
  • SBCC to encourage social norms that support positive health behaviors and improved health outcomes
  • SBCC to drive demand for services

Source: Johns Hopkins Center for Communication Programs

Date of Publication: March 25, 2019

Advocacy Strategy – Child Marriage

CARE’s Tipping Point advocacy efforts are geared towards using learning, documentation and analysis to build evidence for advocacy against early marriage and to support momentum for action and change in Bangladesh, Nepal and more broadly.

Recognizing that practices such as early marriage that are rooted in social norms will not be solved solely through legal or policy means, the project’s advocacy extends beyond a focus on formal policies (e.g. minimum age of marriage laws) to include efforts to influence and transform social and structural drivers of early marriage.

Source: CARE

Date of Publication: March 25, 2019

Advocacy, Communication and Social mobilisation Action Plan for Malaria Elimination in Swaziland, 2015-2017

The behavioral objective of this action plan is to encourage all Individuals to observe malaria prevention practices.

The communication objectives are:
1. To empower all stakeholders at all levels with information to prioritize malaria elimination services.
2. To ensure that all people receive comprehensive information package about the signs and symptoms of malaria, where to get diagnosis, treatment and support and what they need to do concerning malaria and the importance of preventive action at individual, household and community levels.

Source: Swaziland Ministry of Health

Date of Publication: March 25, 2019

Plan Strategique 2011-2015 de Lutte Contre le Paludisme au Burkina Faso

The performance review of the implementation of interventions against malaria in Burkina Faso during the period 2002 to 2010 showed significant progress in the fight against malaria across the country.

Despite the decisions to change policy to include the adoption of combination therapies, the care home case (PECADO), universal LLIN distribution and residual spraying (IRS) and the encouraging results from those implementations, major efforts were still needed to face up to this major endemic.

The 2011-2015 strategic plan provided a unifying framework for the mobilization of all resources. It aimed to achieve, by 2015, national and international objectives in the field of the fight against malaria. To do this, seven strategic areas were identified in this plan: improving the case management, strengthening prevention of malaria in pregnant women and children, the fight against vectors, strengthening communication, management of the supply of antimalarial drugs, strengthening the monitoring and evaluation, research and improved program management.

Source: Burkina Faso Ministry of Health

Date of Publication: March 25, 2019

National Communication Strategy for Infection Prevention and Control 2012-2017

As a national strategy, this document is meant to guide the efforts of all partners and stakeholders carrying out work in the area of infection prevention and control IPC) in Tanzania. It is designed to identify the key social and behavior change communication issues for IPC and outline a strategy to move people toward the intended behavioral outcomes.

This strategy is meant to be used by people at all levels – from individual to national – in order to improve the provision of quality health services and reduce the number of hospital-acquired or health care – related infections.

Source: Johns Hopkins University Center for Communication Programs

Date of Publication: March 25, 2019